Privacy
This site is run by Alkalinth, Inc., 6 Loring Street, Hudson, MA 01749, USA (info@alkalinth.com). We collect the minimum needed to run the site and answer enquiries, we use no advertising services, and we never sell or share personal information for marketing.
What we collect, and why
Our own site statistics (no cookies). A script we wrote records, for each visit: the page viewed, the page that linked to it, any campaign tag in the link, screen size, browser language, how far down the page you read and how long you stayed. Your browser keeps a random identifier in its local storage; the server stores only a salted hash of it that changes daily, so visits on different days cannot be linked, and the script never stores your IP address. Legal basis where one is required: our legitimate interest in understanding use of the site.
Google Analytics (cookies, with your consent where the law requires it). We also use Google Analytics 4, a service of Google LLC, to count visits and see which pages and links are used. It sets the cookies _ga and _ga_* (up to two years) to distinguish visitors and sessions and sends usage data to Google, which processes it in the United States under the EU-US Data Privacy Framework. If your browser reports a time zone outside the Americas, Google Analytics stays off until you accept it in the prompt at the foot of the page; you can decline, and you can change your choice at any time with the link below. How Google uses the data is described at policies.google.com/technologies/partner-sites; Google also offers a browser opt-out add-on.
Server logs. Our hosting provider (GoDaddy, USA) records the standard web server log for each request: IP address, browser identifier, page requested, time and status. We keep copies for up to 12 months for security and capacity purposes.
Email. If you write to us, we keep your name, email address, organisation and the correspondence in our contact records for as long as we are in touch, to answer and follow up, on the basis of our legitimate interest in running the company.
Cookies and your choices
- The only cookies on this site are the Google Analytics cookies above. We set no others, and no tracking across other websites takes place.
- Change or withdraw your Google Analytics choice
- Switch our own measurement script off in this browser
- Because we do not track across sites, the site does not react to browser "Do Not Track" signals; the two switches above are the controls.
- No forms, accounts or payments; fonts are served from our own server; the site is not directed at children.
Who sees the data
Alkalinth staff; Google LLC for Google Analytics; and our hosting provider, GoDaddy Operating Company, LLC, which stores the site and its logs in the United States. We disclose personal information only when the law requires it.
Your rights
You can ask what we hold about you, ask for it to be corrected or deleted, and object to our use of it, by emailing info@alkalinth.com. Visitors in the European Economic Area and the United Kingdom have these rights under the GDPR and UK GDPR and may complain to their data-protection authority (in the UK, the Information Commissioner's Office). Data is processed in the United States.
Changes
Any change to this page is posted here with a new effective date.